Art is not what you see, but what you make others see.Edgar Degas - one of the founders of Impressionism
Cazoo
Lead Service Designer
The founder of Zoopla had a radical idea for the UK second hand car market
Highlights
View the project


He has demonstrated a clear ability to understand business needs in detail, and shape propositions that work from a user perspectiveExperience Director @ Thomson
TUi AG
UX Optimisation Lead
The largest leisure, travel and tourism company in the world needed a little help optimising its optimisation –
Hey presto! “Optimisation Squared” (and a feasible, measurable backlog!)
Highlights
View the project
4finance
UX Proposition Lead
A radical concept in auto finance
launching a market 1,300 miles away needed a bit of forethought and some assumptions challenged.
Highlights
View the project

Hi, I’m Rob.

A Service Designer/UX strategist with over 18 years of digital experience, I create products for a global organisations that fully embrace user centred design helping define their form, behaviour and content.
I specialise in direct consumer engagement focussing on the psychological aspects of choice – I prefer to take a holistic approach ensuring that business requirements are implemented in the correct manner so as to provide the best user experience.
Rob is innovative, clear-headed, enthusiastic UX strategist, and has great attention to detail. I’ve worked with him on a key strategic project for Vodafone UK, and he brought an incredible energy and desire to do great work.Strategy and Planning Manager @ Vodafone

Tesco
UX Lead (Marketplace)
Tesco were in the initial stages of planning a major transformational program of strategic business significance. However, they lacked the consumer insight required to create a world class trading platform to underpin the UK’s fastest growing marketplace.
Highlights
View the project
Vodafone
UX Lead / Service design Lead
The largest telecoms company in the western world had recently seen a sharp decline in the number of people applying for roles across their organisation. They needed a new way to inspire prospective new hires to work for them – rebooting their UK careers site.
